We know that the COVID-19 pandemic has impacted us all in different ways. And local businesses have been especially hit hard.
Businesses have quickly pivoted their operations, marketing, and messaging to continue safely serving customers as best they can during this time, but it might not feel sustainable for another month or two.
Right now, the worst thing your business can do is stop marketing. It’s necessary to connect with consumers and provide crucial updates about your business and how your community can continue supporting you and your employees.
So, when we’re experiencing something scary that feels out of control, the best course of action is to develop a plan.
While your plan may evolve and change as the nature of what we’re experiencing evolves and changes, having a plan written out as well as a contingency plan can help you get your business back on track and set you up for success post-pandemic.
In it, we go over:
- Creating your 30/60/90-day marketing plan.
- What each plan needs to include.
- A helpful template to help you get started.
Get to planning, and reach out today if you’d like any guidance or support. We’re proud to support local businesses across the country during COVID-19 and beyond, and we can help you reach consumers right now.