65 Foolproof April Social Media Holidays & Ideas

65 Foolproof April Social Media Holidays & Ideas

Let’s face it: there’s no way to promote your brand on social media in April. April Fools! Okay, it may be a bit early to pull April Fools’ funnies. But, as a growing business owner, it would be a bit silly to abandon social media this April. Social media marketing...
31 Spring Marketing & Advertising Ideas to Brighten Your 2022

31 Spring Marketing & Advertising Ideas to Brighten Your 2022

Stop for a moment, and take a deep breath in. Smell that fresh, crisp air? Spring is here (as of March 20)! While everyone else is excited about spring, business owners are busy running their marketing. Busy business owners don’t always have the luxury of stopping to...
What Is User-Generated Content? (+4 Easy Ways to Collect It)

What Is User-Generated Content? (+4 Easy Ways to Collect It)

According to a recent State of User-Generated Content report, nearly 80% of consumers feel that they can tell when a brand is advertising to them. Moreover, almost 40% of consumers distrust paid influencers. Where does that leave brands looking to genuinely connect...
10 Franchise Marketing Strategies for ROI Across Locations

10 Franchise Marketing Strategies for ROI Across Locations

Who doesn’t like a bit of a challenge? While it’s always rewarding to take on new marketing endeavors, certain businesses, like franchises, feel the heat more than others. Whether you’re a food and beverage franchise, a multi-location dealership, a national real...
How to Create a Marketing Budget Like A Pro (+Free Templates!)

How to Create a Marketing Budget Like A Pro (+Free Templates!)

There are many useful and delicious things that grow on trees: apples, oranges, lemons… the list goes on. Sadly, though, money is not part of this list. I’m sure we’ve all had a parent or friend remind us of this at one point in our lives. While money doesn’t...