Humanizing your healthcare brand and creating an emotional connection with your patients is just as important as the quality of care you provide.
In a recent study led by LOCALiQ, 5,200 respondents were asked what matters the most to them when choosing a healthcare provider. We learned that emotional drivers, like confidence that the provider has their long term health in mind, are just as important to patients as physical drivers, like the quality of care, when it comes to making a healthcare decision. 73% of respondents said that feeling their healthcare provider is there when they need them was a deciding factor when choosing a provider.
Are you humanizing your brand and creating an emotional connection with prospective patients? If you’re not sure on the answer, we’re here to tell you how.
By watching this webinar recording, you’ll learn:
- What your healthcare business needs to know to adjust to the new patient journey.
- Why it’s important to maintain trust in your organization as a safe place.
- How to create a recovery plan that boosts confidence.
Fill out the form now to get the webinar recording plus a super handy workbook so you can tailor the key learnings from the webinar to your business and create an actionable recovery plan.