When I’m looking for a new local business to try, the first thing I do is ask my friends and family for their opinions. If they don’t have any good suggestions, the next place I turn is (of course) the internet. For example, I won’t even buy a sweater that doesn’t...
It can be daunting to attract the right talent for your organization–especially right now as the market is extraordinarily competitive. Your team might be reaching out blindly on LinkedIn, tapping into your existing employees for referrals, and attending career...
Over the years, you’ve probably seen Google My Business and Google Business Profile used interchangeably. You might have even wondered if there was a difference between the two. Now, Google has made a clear call: Google My Business is no longer the name of the game...
The holidays are right around the corner…and so are your customers! If growing your small business is on your holiday marketing wish list, look no further than your local listing profiles. Preparing your Yelp, Google My Business, or other local listing profiles for...
Picture this: You’re about to use your hard-earned money to purchase a product or book a service. You ask the business how they will guarantee your satisfaction, and they say to you “don’t worry, just take our word for it!” The truth is, that...
