Does your business get a lot of the same questions? Are there pieces of information you wish you could easily share with your audience or potential customers? Do you want an easy way to rank for questions related to your business? If you answered “Yes!” to...
When it comes to your small business website, it may seem like simply having one is enough. I mean, nearly 30% of small businesses don’t have one at all, so it’s a good place to start. But, unfortunately, in today’s world, it’s not enough. There are nuances when it...
According to a recent State of User-Generated Content report, nearly 80% of consumers feel that they can tell when a brand is advertising to them. Moreover, almost 40% of consumers distrust paid influencers. Where does that leave brands looking to genuinely connect...
When I’m looking for a new local business to try, the first thing I do is ask my friends and family for their opinions. If they don’t have any good suggestions, the next place I turn is (of course) the internet. For example, I won’t even buy a sweater that doesn’t...
It’s not your homepage. It’s not your product pages. It’s not your blog. It’s easy to see how your about us page can get overlooked whether you’re plotting out your new website or managing day-to-day updates. But overlooking your about us page is missing a huge...
